Home/Services/B2B GTM
Outbound · Cold Email & LinkedIn

Start conversations with buyers who never came looking.

Targeted, personalised sequences across email and LinkedIn that reach your ideal buyers, earn replies and book qualified meetings on your calendar.

Inbox · replies
▲ 4 new
P
Priya Nair · Replied
Re: Quick idea for NorthPeak — happy to look, how's Thu?
D
Daniel Osei
Re: 3 ways to cut your cost per lead — interested
M
Meera Shah
Re: Worth a quick chat? — send me a time
Reply rate
▲ 8.4%
Meetings
32 /mo
Outbound is not dead — bad outbound is

Blasting 5,000 people the same email does not work.

Generic mass emails land in spam, burn your domain and annoy the few who do see them. That is why so many businesses conclude cold outreach does not work — when what did not work was the spray-and-pray version of it.

Real outbound is narrow and personal: a tight list of the right accounts, messages that reference something true about them, and a patient multichannel cadence across email and LinkedIn.

Anatomy of a sequence

One prospect. Five touches. A booked meeting.

Step through a real multichannel cadence and watch a cold prospect become a meeting — personalised at every touch.

Email · Touch 1
Delivered
A
You · Adsteller
to Priya Nair · Subject below
Quick idea for NorthPeak

Hi Priya — congrats on the VP Marketing role. Saw NorthPeak is hiring three SDRs, which usually means pipeline pressure is on.

We help B2B teams book qualified meetings without adding headcount. Worth a quick look?

PN
Priya Nair
VP Marketing · NorthPeak
in
Hi Priya — just emailed you a note on booking meetings without more headcount. Following up here in case it's easier. Happy to share how we'd approach it for NorthPeak.
Connection request accepted
A
You · Adsteller
to Priya Nair · follow-up
Re: Quick idea for NorthPeak

Hi Priya — one proof point: we helped a similar B2B team go from ~6 to 30+ qualified meetings a month in a quarter.

If it's useful, I'll send a two-line plan for how we'd do the same for NorthPeak. Open to it?

PN
Priya Nair
VP Marketing · NorthPeak
in
No pressure at all — should I send that quick plan over?
Yes, please do. Honestly the timing's good — send a time and I'll take a call this week.

Meeting booked

Discovery call · Priya Nair — NorthPeak
Thursday · 3:00 PM · 30 min
What's included

The whole outbound engine, run for you.

01

ICP & target lists

The right accounts and people — a tight list, not a broad blast.

02

Data & enrichment

Verified contacts and the context that makes messages land.

03

Email deliverability

Separate domains, warmup and inbox placement done properly.

04

Cold email copy

Personalised, human, reply-worthy — written to start a conversation.

05

LinkedIn outreach

Connection and message sequences straight to decision-makers.

06

Multichannel cadence

Email and LinkedIn woven into one timed, patient sequence.

07

Reply handling

We work the replies, answer questions and qualify the interested.

08

Reporting

Reply rates, meetings and what is working — optimised weekly.

How we work

Set up once, then meetings every month.

1

ICP & offer

We sharpen who to target and the message that earns a reply.

2

Build & warm up

Sending domains, inboxes, verified lists and personalised sequences.

3

Launch

We run the cadence across email and LinkedIn, at a safe, steady volume.

4

Reply & book

We handle responses, qualify and land meetings on your calendar.

The standard

Conversations that turn into pipeline.

30+
Qualified meetings / month
2
Channels: email & LinkedIn
100%
Done-for-you, on your domains
Human
Every reply worked by a person
Illustrative figures — replace with real programme numbers in Admin → Pages.
FAQs

Outbound questions, answered.

No. We do targeted B2B outreach to a narrow list of relevant people, personalised and with a clear opt-out.

No. We send from separate domains and inboxes with proper warmup.

It depends on ICP, offer and market — we set realistic targets upfront and optimise toward them.

We write them and you approve before anything goes out.

Your ICP, your offer and a calendar to book into.

Ads buy attention passively. Outbound proactively starts one-to-one conversations with named accounts.

Book a call

Fill your calendar with meetings.

Tell us what you need — we reply within one business day.

Works well with

Stronger inside the full engine.

Ready to fill your calendar with meetings?

Tell us who you sell to — we'll build the engine that reaches them.

Book a call